Lincoln C Concept

Ford Motor Co., Dearborn


Published:

While it may conjure up images of Stanley Kubrick’s 2001: A Space Odyssey, the futuristic Lincoln C Concept, unveiled in January at the North American International Auto Show in Detroit, was equipped with what’s believed to be the world’s first human-machine interface. It works like this: A driver develops a lifelike custom avatar, complete with a personalized name, that appears on a sophisticated computer screen set in the dashboard.

“Eva, could you please call Frank’s office and see if he’s available for lunch tomorrow at Sergio’s?” a female driver might say. “I want to discuss Project X with him. Also, I remember reading some background on the project in The Wall Street Journal. Could you pull that up and read it back to me?” A few seconds later, “Eva” corrects the driver by telling her that the article actually appeared in The New York Times and proceeds to read the piece. After a few paragraphs, the driver asks Eva to forward the story to her desktop, and then asks the avatar to map out the most fuel-efficient route to the restaurant.

In an instant, Eva produces a digital map and outlines the journey. The interface also confirms that Frank can meet her at the restaurant at noon. The avatar, which never gets rattled and exudes a pleasant personality, may be the most efficient personal assistant ever created. J Mays, Ford’s group vice president of design, says the Lincoln C takes the most “engaging technologies and wraps them in a design fit for today’s urban luxury customer.” Judging by the positive reaction to the vehicle at the auto show, Ford can’t get the technology into its future vehicles fast enough.

Edit Module
Edit Module Edit Module
Edit ModuleShow Tags

Related Articles

Cadillac’s New Rearview Mirror to Increase Field of Vision by 300%

The 2016 Cadillac CT6 will be the first to include a high-resolution streaming video in its rearview mirror, improving a driver’s field of vision by an estimated 300 percent, roughly four times greater than a standard rearview mirror.

Visteon, Denso, and Pixo Prepare for National CES Show in Las Vegas

As the New Year approaches, several southeast Michigan companies are gearing up for the 2015 International CES consumer technologies conference in January.

U-M Business School Reports Entrepreneurs Prefer Urban over Suburban

In 2015, big cities will continue to draw entrepreneurs, and businesses can expect to spend less on market testing, according to predictions recently released from the University of Michigan's Ross School of Business.

Waterford Business Plans Payment Portal to Protect Homeowners, Contractors

Samantha Goodman may have lost some capital after working with a few fraudulent contractors on investment properties, but she has come up with an idea she says will improve the construction industry’s payment system.

Detroit Zoo Penguins Get Early Christmas Gift from Southfield Veterinarian

As construction continues on the Detroit Zoo’s $26-million Polk Penguin Conservation Center, two of the facility’s future residents received their own “upgrades” before the big move to the facility in late 2015.
Edit ModuleShow Tags

Most Popular

  1. Hamtramck Business Introduces Detroiters to the Game of Fowling
    Nearly 15 years ago, Chris Hutt and his friends were tailgating at the Indianapolis 500 when they...
  2. Ann Arbor Firm to Bring Bitcoin ATMs to Metro Detroit
    Ann Arbor-based Bitcoin Brands plans to open an ATM for buying Bitcoins in the metro Detroit area...
  3. Careers in STEM Fields Expected to Increase in 2015
    Careers in the financial, IT, health care, and engineering sectors will be on the rise next year,...
  4. Detroit Zoo Penguins Get Early Christmas Gift from Southfield Veterinarian
    As construction continues on the Detroit Zoo’s $26-million Polk Penguin Conservation Center,...
  5. Warren Auto Manufacturer to Expand to Shelby Township; Add 200 Jobs
    Paslin, a Warren-based company that builds welding and assembly lines for the automotive and...
  6. Detroit’s Winter Blast Returns, Brings Ice Skating, Family Activities to Campus Martius
    Meridian Winter Blast presented by Quicken Loans will return to Detroit’s Campus Martius Park...