Video Series Helps Viewers Enroll for Health Care Benefits



Published:

DETROIT — The Greater Detroit Area Health Council and St. Francis Cabrini Clinic is releasing animated, three-part health literacy video today.

The video series is catered to adults eligible for health care subsidies or the Healthy Michigan Plan, as well as those who have care benefits for the first time, and/or literacy challenges.

“The fundamentals of understanding health care and retaining benefits are often overlooked,” says Kate Kohn-Parrott, president and CEO of the council. “Many people who enroll for health care with a subsidy or through the Healthy Michigan Plan have never seen a doctor in their lifetime. The concept behind the health literacy videos is to help Michiganders understand their options, how to utilize their health care, and just as importantly, know how to retain their benefits. The content is presented through animation and voiceover to help adults with literacy challenges learn about their health care.”

The council contracted with Detroit-based Saga MKTG LLC to produce the three-part video. The Robert Wood Johnson Foundation provided the funding.

“The need to help build people’s capacity to use and retain their coverage is more important now than ever before,” says Kelly Herron, executive director of Cabrini Clinic. 

The “Pathway to Health Care” videos are available on YouTube at Facebook.com/GDAHC.

The council and the Cabrini Clinic will host a viewing party at Bookies Bar & Grille (2208 Cass Avenue, Downtown Detroit) from 6-7:30 p.m. Aug. 12.

The Cabrini Clinic and the Free Clinics of Michigan offer one-on-one assistance for those who help beyond the information shared in the videos.

Edit Module
Edit Module Edit Module
Edit ModuleShow Tags

Related Articles

Detroit Tigers Announce Partnership With Uber

With only two days until Tigers Opening Day at Comerica Park, the Detroit Tigers today announced a partnership with mobile ridesharing company Uber, naming them the team’s official ride-sharing company. This season, there will be a dedicated pick-up and drop-off zone for fans choosing to Uber to and from Comerica Park, located on the northbound side of the I-75 service drive, between John R and Brush Street.

Detroit Pistons and Henry Ford Health System Partner on Training, Rehab, and Sports Medicine Complex  

The Detroit Pistons and Henry Ford Health System today announced plans to build a new 100,000-square-foot training, rehabilitation, and sports medicine complex in Detroit’s New Center area. The site is bordered by Amsterdam Street, Second and Third Avenues, and a set of railroad tracks to the north. Construction is expected to begin this summer.

Ford Invests $1B in Argo AI, Works Towards Leading Autonomous Vehicle Market

Dearborn-based automaker Ford Motor Co. today announced a $1 billion investment in Pittsburgh-based Argo AI over the next five years, to develop a virtual driver system for the autonomous vehicle Ford has planned for 2021, and for potential licensing opportunities.

Meridian Winter Blast Set to Coincide With North American International Auto Show

The thirteenth annual Meridian Winter Blast, presented by Quicken Loans, has been moved up several weeks and is now scheduled to coincide with the final weekend of the North American International Auto Show — January 20-22.

Detroit Pistons to Move to Downtown in 2017, will Generate Additional $596.2M in Economic Impact

Agreements under which the Pistons will move to downtown Detroit and begin playing next season at the new Little Caesars Arena in The District Detroit, a $1.2 billion sports and entertainment development, have been announced today.
Edit ModuleShow Tags

Most Popular

  1. William Davidson Foundation Makes $1.7 Million Donation to the Belle Isle Aquarium
    The Belle Isle Conservancy today announced that the William Davidson Foundation in Troy has...
  2. Restoration of Old Wayne County Building in Downtown Detroit Gets $7M Makeover
    The ownership group of The Old Wayne County Building, located at 600 Randolph Street in downtown...
  3. Cranbrook in Bloomfield Hills Receives Grant to Restore Japanese Gardens
    With the support from the Consulate General of Japan in Detroit, the Cranbrook Center for...
  4. New $40M Oakland Business Park in Orion Township Includes Michigan’s First Cannabis Business Park
    Michigan’s first fully municipally permitted cannabis business park will break ground at the...
  5. $136M Mixed-use Development Slated for Detroit’s East Riverfront District
    City Growth Partners in Detroit today announced it would construct a $136-million mixed-use...
  6. BorgWarner in Auburn Hills Expands Automotive Production Plant in China
    BorgWarner Inc. a large automotive supplier in Auburn Hills, today announced the opening of a new...