Video Series Helps Viewers Enroll for Health Care Benefits



Published:

DETROIT — The Greater Detroit Area Health Council and St. Francis Cabrini Clinic is releasing animated, three-part health literacy video today.

The video series is catered to adults eligible for health care subsidies or the Healthy Michigan Plan, as well as those who have care benefits for the first time, and/or literacy challenges.

“The fundamentals of understanding health care and retaining benefits are often overlooked,” says Kate Kohn-Parrott, president and CEO of the council. “Many people who enroll for health care with a subsidy or through the Healthy Michigan Plan have never seen a doctor in their lifetime. The concept behind the health literacy videos is to help Michiganders understand their options, how to utilize their health care, and just as importantly, know how to retain their benefits. The content is presented through animation and voiceover to help adults with literacy challenges learn about their health care.”

The council contracted with Detroit-based Saga MKTG LLC to produce the three-part video. The Robert Wood Johnson Foundation provided the funding.

“The need to help build people’s capacity to use and retain their coverage is more important now than ever before,” says Kelly Herron, executive director of Cabrini Clinic. 

The “Pathway to Health Care” videos are available on YouTube at Facebook.com/GDAHC.

The council and the Cabrini Clinic will host a viewing party at Bookies Bar & Grille (2208 Cass Avenue, Downtown Detroit) from 6-7:30 p.m. Aug. 12.

The Cabrini Clinic and the Free Clinics of Michigan offer one-on-one assistance for those who help beyond the information shared in the videos.

Edit Module
Edit Module Edit Module
Edit ModuleShow Tags

Related Articles

Detroit Pistons and Henry Ford Health System Partner on Training, Rehab, and Sports Medicine Complex  

The Detroit Pistons and Henry Ford Health System today announced plans to build a new 100,000-square-foot training, rehabilitation, and sports medicine complex in Detroit’s New Center area. The site is bordered by Amsterdam Street, Second and Third Avenues, and a set of railroad tracks to the north. Construction is expected to begin this summer.

Ford Invests $1B in Argo AI, Works Towards Leading Autonomous Vehicle Market

Dearborn-based automaker Ford Motor Co. today announced a $1 billion investment in Pittsburgh-based Argo AI over the next five years, to develop a virtual driver system for the autonomous vehicle Ford has planned for 2021, and for potential licensing opportunities.

Meridian Winter Blast Set to Coincide With North American International Auto Show

The thirteenth annual Meridian Winter Blast, presented by Quicken Loans, has been moved up several weeks and is now scheduled to coincide with the final weekend of the North American International Auto Show — January 20-22.

Detroit Pistons to Move to Downtown in 2017, will Generate Additional $596.2M in Economic Impact

Agreements under which the Pistons will move to downtown Detroit and begin playing next season at the new Little Caesars Arena in The District Detroit, a $1.2 billion sports and entertainment development, have been announced today.

Ford, UAW-Ford Invest $6M in Motown Museum Expansion

In what will distinguish the company and the union as the lead donor for the project, Ford Motor Co. and UAW-Ford have announced plans to make a $6 million investment in the Detroit-based Motown Museum’s $50 million expansion.
Edit ModuleShow Tags

Most Popular

  1. Detroit to Redevelop Vacant Catholic School into Mixed-Income Housing
    The City of Detroit plans to transform the vacant Transfiguration School in the Banglatown...
  2. BLOG: Dr. Joel Kahn Talks Colon Health For Colon Cancer Awareness Month
    A healthy businessperson is a productive one and March is the time we reflect on our bowels. Yes,...
  3. Bissell Introduces BarkBath Dog Washing System
    Bissell, a Grand Rapids-based cleaning and floor care solutions company, has created the...
  4. Oakland County Completes Skills Needs Assessment Project on Connected Mobility Industry
    Oakland County Executive L. Brooks Patterson today announced an event on March 21 at Michigan...
  5. BLOG: How Corporate Social Responsibility Strategies Can Attract Business Talent in Michigan
    In recent years, both public and private sector leaders in Michigan have grown familiar with the...
  6. Troy-based Ulliance Announces Employee Assistance Program for Beaumont Health
    Uliance, a Troy-based international services provider, today announced Royal Oak-based Beaumont...