Truscott Rossman Adds Senior Account Executive

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Truscott Rossman, a statewide public relations consulting firm, has named Kim Tassie as a senior account executive in the firm’s Detroit office.

Tassi, who brings nearly a decade of strategic communication, media relations, and event management experience within several industries, will lead the firm’s focus on automotive, consumer, and health care.

Previously, Tassie, of Royal Oak, supported a wide array of clients at Lambert, Edwards & Associates where she led media relations campaigns on a local, regional and national level; cause-marketing programs; product launches; and strategy, planning and on-site assistance for special events.

She holds a bachelor’s degree in integrative public relations and a minor in advertising from Central Michigan University.