PrizeLogic in Southfield Names CEO


Published:

Southfield’s PrizeLogic, an incentivized engagement company whose clients include PepsiCo, MillerCoors and Samsung, has announced the appointment of Ryan LaMirand to CEO.

LaMirand joined PrizeLogic in early 2018. He succeeds Keith Simmons, co-founder, who will assume the role of chairman.

Previously, LaMirand was vice president of global partner development for Acxiom and led the company’s programmatic partner ecosystem and data-as-a-service partners to advance global data-driven marketing and advertising. He has also led the start-up, growth, and optimization of digital and high-tech businesses.

“I am both humbled and honored to lead such an amazing organization,” says LaMirand.  “I look forward to continuing the journey we started together. The PrizeLogic brand has never been stronger – synonymous with trust, innovation, independence, and industry leadership. I would also like to congratulate Keith on his new role as chairman and look forward to our continued partnership as we grow our business.”

Simmons has helped develop more than 14,000 interactive promotions for large brands. He co-founded PrizeLogic in 2008 with the goal of using incentives to get consumers to react, provide information, and help brands sell smarter.

Edit Module
Edit Module Edit Module
Edit ModuleShow Tags

Related Articles

Madison Heights’ Greater Detroit Chapter of the Association of Fundraising Professionals Names 2019 Board Officers, Directors

Madison Heights’ Greater Detroit Chapter of the Association of Fundraising Professionals (AFP) today announced the election of board officers and board directors for 2019.

Grand Rapids’ Varnum LLP Announces Chair, Executive Partner

Varnum LLP in Grand Rapids has announced Ronald G. DeWaard will serve as chair of the partnership and policy committee, and Scott J. Hill will serve as executive partner.

Troy’s Trion Solutions Names CFO, Vice President-Corporate Controller

Trion Solutions, a Troy-based professional employer organization that manages human resources administration for more than 600 small-mid-size businesses in the U.S., has promoted Robert Naglick to CFO and Reuben Rienstra to vice president-corporate controller.

Delphi Technologies in Troy Names CEO

London’s Delphi Technologies, which has its North American headquarters in Troy, today announced the appointment of Richard F. Dauch as CEO, effective immediately. He will also join the company’s board of directors.

Warner Norcross Names Four New Partners in Southfield and Macomb County Offices

Warner Norcross and Judd today announced it has named two partners to its Southfield office and two partners to its Macomb County office. A total of eight new partners were named across the state.
Edit ModuleShow Tags

Most Popular

  1. GM, Leading Charge Providers to Create America’s Largest EV Charging Network
    The lack of a robust charging infrastructure is one of the major hurdles hampering widespread...
  2. Dearborn’s Ford Motor Co. to Host Winter Festival at Michigan Central Station
    Ford Motor Co. in Dearborn will host a 10-day Winter Festival in front of its recently purchased...
  3. Downtown Detroit Partnership Names President, Chief Marketing Officer
    Downtown Detroit Partnership today announced John Walsh as president, effective immediately. Eric...
  4. San Francisco Investment Firm Acquires Warren’s Lipari Foods
    San Francisco investment firm H.I.G. Capital has acquired Warren’s Lipari Foods from...
  5. Warner Norcross Names Four New Partners in Southfield and Macomb County Offices
    Warner Norcross and Judd today announced it has named two partners to its Southfield office and...
  6. Intrepid Control Systems in Madison Heights Introduces All-in-one Data Logger for Autonomous Vehicles
    Intrepid Control Systems Inc. in Madison Heights Friday introduced its Autonomous ONE...