Birmingham Property Management Firm Hits Milestone


BIRMINGHAM — Broder & Sachse, a property management firm, has more than 10,000 apartment units in nine states across the nation, an increase  from the 1,200 units the company was managing in 2010 when it made the decision to grow the business.

“We hired the right people who know the business,” says Richard Broder, CEO. “When you do a good job and satisfy the customer, your name spreads like wildfire. Consequently, we’ve earned many new opportunities. Ironically, acting like we’re still a small company is the secret to our growth.”

Broder says attention to detail, providing added value, obsessive communication and responsiveness to customers’ needs are at the core of the company’s business model.

“Our on-site teams are dedicated to satisfying residents and oversee capital improvements, maintenance, marketing and rent collection,” says Sarah Girand, vice president of the company’s multi-family division. “They respond immediately to resident requests to ensure the property is safe and attractive. We do all the things that need to be done, which is not always the rule in this business.”

Broder & Sachse owns nearly 20 percent of the properties it manages. Girand says developing long-term relationships with property owners has been another driver of the company’s success. It has also helped Broder & Sachse enter new markets in states from Nevada to Georgia.

In addition to the brick and mortar side of the business, Girand says there’s another level of resident engagement expected in today’s multi-family property management.

The Albert, a luxury development owned by Broder & Sachse in Detroit’s Capitol Park district, is bringing a new level of service to the city’s multi-family market. In addition to the kinds of amenities one might expect, such as an on-site workout facility, The Albert offers residents a variety of upscale services. This includes a 24-hour concierge, dog walking, package delivery and dry cleaning. The third-floor commons area includes a large kitchen and outdoor balcony with barbecue grills for residents to use. There’s even a dog grooming facility.

“We host weekly themed events for our residents,” says Girand. “If you’ve just relocated into the area for work, engaging with other residents is a great way to make friends. We’re constantly looking at new ways to get even better at hospitality because it provides an enormous value to our residents and growth opportunity for us.”

Edit Module
Edit Module Edit Module
Edit ModuleShow Tags

Related Articles

Detroit Tigers Announce Partnership With Uber

With only two days until Tigers Opening Day at Comerica Park, the Detroit Tigers today announced a partnership with mobile ridesharing company Uber, naming them the team’s official ride-sharing company. This season, there will be a dedicated pick-up and drop-off zone for fans choosing to Uber to and from Comerica Park, located on the northbound side of the I-75 service drive, between John R and Brush Street.

Detroit Pistons and Henry Ford Health System Partner on Training, Rehab, and Sports Medicine Complex  

The Detroit Pistons and Henry Ford Health System today announced plans to build a new 100,000-square-foot training, rehabilitation, and sports medicine complex in Detroit’s New Center area. The site is bordered by Amsterdam Street, Second and Third Avenues, and a set of railroad tracks to the north. Construction is expected to begin this summer.

Ford Invests $1B in Argo AI, Works Towards Leading Autonomous Vehicle Market

Dearborn-based automaker Ford Motor Co. today announced a $1 billion investment in Pittsburgh-based Argo AI over the next five years, to develop a virtual driver system for the autonomous vehicle Ford has planned for 2021, and for potential licensing opportunities.

Meridian Winter Blast Set to Coincide With North American International Auto Show

The thirteenth annual Meridian Winter Blast, presented by Quicken Loans, has been moved up several weeks and is now scheduled to coincide with the final weekend of the North American International Auto Show — January 20-22.

Detroit Pistons to Move to Downtown in 2017, will Generate Additional $596.2M in Economic Impact

Agreements under which the Pistons will move to downtown Detroit and begin playing next season at the new Little Caesars Arena in The District Detroit, a $1.2 billion sports and entertainment development, have been announced today.
Edit ModuleShow Tags

Most Popular

  1. Somerset Collection in Troy Announces New Retailers, Expanded Shops and Restaurants
    The Somerset Collection in Troy today announced it is adding 15 new stores over the next year,...
  2. Hudson’s Site in Downtown Detroit is Redesigned and Expanded
    Bedrock, part of the Quicken Loans Family of Companies in downtown Detroit, went back to the...
  3. Department of Transportation Secretary Visits MCity in Ann Arbor to Release Updated Federal Automated Vehicle Guidance
    U.S. Department of Transportation Secretary Elaine L. Chao today visited MCity, a public-private...
  4. Detroit Officials: Tax Foreclosures Down 88 Percent in Past Two Years
    City of Detroit and Wayne County officials today announced that tax foreclosures throughout...
  5. Downtown Detroit Partnership Reveals New Capitol Park Designs
    The Downtown Detroit Partnership (DPP) revealed renderings for the redesign of Capitol Park at a...
  6. Impossible Burger Makes Midwest Debut at Michael Symon’s B Spot Restaurants
    The Impossible Burger, a plant-based burger developed by Impossible Foods in Redwood City,...