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View from the Top: Detroit's Parade Co. Marches On

Tony Michaels, president and CEO of The Parade Co. in Detroit, wants the annual America's Thanksgiving Parade to be broadcast nationally to widen its appeal. He also is expanding the organization's ties with businesses, nonprofit groups, and educators in what is a challenging economy.

By R.J. King

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// September/October 2010

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View from the Top: Detroit's Parade Co. Marches On

Tony Michaels, president and CEO of The Parade Co. in Detroit, wants the annual America's Thanksgiving Parade to be broadcast nationally to widen its appeal. He also is expanding the organization's ties with businesses, nonprofit groups, and educators in what is a challenging economy.

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